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Accelerate Member Engagement Value Calculator
How much value could you bring to your plan if you could Accelerate Member Engagement and drive specific actions? Download our free ROI tool to learn about the value you can add to your plan:
Industry Leaders in Healthcare Communications
Clarity provides industry-leading SaaS technology and consultative services to enhance ID cards, EOBs, Member Guides, and other welcome and plan lifecycle correspondence.
These enhancements drive increased participation in your highest priority member activities and benefits, such as portal registrations, chronic condition management programs, telehealth visits, mail order Rx enrollment, and more.
An Enhanced Member Experience
Member engagement is critical to health plan success. Clarity’s Accelerate Member Engagement capabilities were developed to transform correspondence from a transactional, one-way communication into a test and learn strategic partnership that constantly informs health plans of what engages every member best.
AME ensures that every penny in communication spend is optimized to drive strategic engagement metrics.
Data-Driven Solutions
In addition to fulfilling member correspondence, Clarity deploys rapid A|B tests to inform health plan leaders on how best to communicate with members in order to drive engagement and behavior change.
Clarity’s AME Insights Dashboard is a visual feedback loop, providing real-time analytics on what communications drive the most action for every individual in every cohort.
Monitoring and analyzing the strategic performance of correspondence versions provides an immediate ROI as the ‘best’ versions of letters, stickers, and Member Guides can be identified and utilized across the membership.
Industry Leaders in Healthcare Communications
Clarity provides industry-leading SaaS technology and consultative services to enhance ID cards, EOBs, Member Guides, and other welcome and plan lifecycle correspondence.
These enhancements drive increased participation in your highest priority member activities and benefits, such as portal registrations, chronic condition management programs, telehealth visits, mail order Rx enrollment, and more.
An Enhanced Member Experience
Member engagement is critical to health plan success. Clarity’s Accelerate Member Engagement capabilities were developed to transform correspondence from a transactional, one-way communication into a test and learn strategic partnership that constantly informs health plans of what engages every member best.
AME ensures that every penny in communication spend is optimized to drive strategic engagement metrics.
Data-Driven Solutions
In addition to fulfilling member correspondence, Clarity deploys rapid A|B tests to inform health plan leaders on how best to communicate with members in order to drive engagement and behavior change.
Clarity’s AME Insights Dashboard is a visual feedback loop, providing real-time analytics on what communications drive the most action for every individual in every cohort.
Monitoring and analyzing the strategic performance of correspondence versions provides an immediate ROI as the ‘best’ versions of letters, stickers, and Member Guides can be identified and utilized across the membership.
Essential Print-Driven Communications…Optimized
The initial member mailing, a physical ID card or Member Guide, is an expected confirmation of coverage, making this one of the most opportune times to connect with members and compel them to take valuable action.
Member Guides and EOBs carry a similar weight in terms of perceived importance. You can take advantage of these opportunities to drive additional member engagement without any additional effort.
Tell Me More
What Engages Your Members to Take Key Actions?
Do QR codes work for pre-Medicare populations? Are text replies the best way to engage millennials? How do subscriber-only memberships engage differently than subscribers with multiple dependents?
Your print communications should answer questions like these to ensure correspondence is central to organizational strategy. Clarity’s AME offering can help.
A|B Testing
AME provides multiple versions of letters, welcome kits and Member Guides, tests them, and then deploys only those that drive the most engagement.
Strategic Analytics
Using the Clarity AME Insights Dashboard, you can understand what correspondence principles, tactics, and behavioral economics work best with every member.