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Consumer choice in healthcare continues to expand. The Health Insurance Marketplace® saw record-breaking enrollment for 2025, and Medicare Advantage enrollment has consistently increased 7% to 8% each year. Additionally, individual coverage health reimbursement arrangements (ICHRAs) grew by 29% from 2023 to 2024, reflecting a shift in employer-employee healthcare arrangements. As more people explore their options, […]
In today's digital age, personalized healthcare content is no longer a luxury but a necessity. With the vast amount of health information available online, health plans must prioritize personalizing their content to ensure that members receive accurate, relevant, and engaging information that caters to their unique needs. In this article, we will delve into five […]
As threats to digital security increase, safeguarding sensitive data is more critical than ever, especially in the healthcare industry. The Health Information Trust Alliance (HITRUST) is a leading organization that champions information protection standards tailored for healthcare entities. The HITRUST Common Security Framework (CSF) The HITRUST CSF is a comprehensive set of controls that healthcare […]
Adherence to healthcare regulations and compliance is top-of-mind for organizations. In fact, the demand for compliance officers is expected to increase over the next few years—and with good reason. Healthcare regulations are important for ensuring patient safety and maintaining the quality of healthcare services. However, it can be hard to keep up with new regulations […]
In the United States, health insurance is a top priority for a majority of individuals. According to the Census Bureau, over 92% of the population had coverage at some point during 2022. People comb through their health plan options to ensure that the services they require are covered at a price they can afford. If […]
All health plans have strategic goals in common: improved health outcomes, lower costs, higher retention, and increased satisfaction. What those goals have in common is the central role member engagement must play. That makes understanding what engages your membership – and executing strategies to capture that engagement – mission-critical skill sets. Across the industry, the [...]
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